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Web Presence
A website reflecting the latest design trends and technology is the centerpiece of an online strategy to interact with current supporters, attract new ones, and raise funds. The site must not only have an aesthetically pleasing look and feel, it must focus viewers on critical information quickly. We can put in place a site with the capacity for constant and dynamic content updates through a powerful content management system. Most importantly, we can work with you to integrate a variety of social technology tools that make true interaction with voters a reality.
We start with the basic elements that support the campaign – a signup page for supporters, ability to collect contributions, and a strong statement of why voters should support your candidate. We can help you plan and incorporate personal video of the candidate or actions items such as petitions and signature legislative goals which can help mobilize supporters.
The tools that take your website to the next level must allow for real interactivity. We will help you integrate blogs or forums for supporters to organize or discuss issues; online calendars of events; video of campaign events; ability for users to link content across the web. GOTV tools such as interactive maps of polling places, transportation and other items are also critical and should be a part of any candidate’s website.
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